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Retail Big H&M Debunks Rumor of Retailer Opening in Metaverse, Collaboration With Ceek

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Main trend firm H&M has denied the rumor that it’s opening a retailer within the metaverse. In line with false stories, clients may stroll via the shop and buy merchandise within the Ceek metaverse.

H&M Denies Metaverse Rumor and Collaboration With Ceek

A number of main publications reported Monday that retail clothes big H&M has opened a 3D retailer within the metaverse, together with the Financial Occasions and Mashable India.

H&M (Hennes & Mauritz) is a serious trend and design firm with 53 on-line markets and shops in 75 markets worldwide. One of many largest clothes manufacturers on the planet, H&M has 4,856 shops globally as of Sept. 30, 2021. Its largest markets are Germany, the U.S., the U.Ok., France, Sweden, Russia, Italy, and the Netherlands.

Nonetheless, the corporate has denied the stories that it’s opening a retailer within the metaverse. When Information inquired concerning the information, a spokesperson for H&M clarified:

We’d like to substantiate that H&M will not be opening a retailer in Metaverse at the moment.

In line with the false stories, the corporate mentioned that clients will have the ability to stroll via the shop, select the merchandise they need, and buy them within the Ceek Metropolis universe. Funds should be made with ceek tokens (CEEK).

Ceek digital actuality environments are ruled by good contracts on the Binance Good Chain (BSC), its web site particulars.

As well as, the false stories additionally declare that clients will have the ability to order garments seen within the H&M metaverse retailer from its bodily shops later.

The rumor of H&M opening a retailer within the metaverse adopted a tweet by Ceek’s official Twitter account on Dec. 7 final 12 months. The corporate mentioned it created a “idea VR retailer” to be introduced to H&M.

Nonetheless, the spokesperson for H&M advised Information:

We’re additionally not collaborating with Ceek.

The official Twitter account for Ceek subsequently clarified Monday: “The H&M retailer within the Ceek metaverse was only a idea that was introduced to H&M and never an precise digital retailer but. We’re in discussions with folks at H&M to make this a actuality, however this isn’t one thing that’s a actuality as of now.”

Do you assume H&M ought to open a retailer within the metaverse? Tell us within the feedback part beneath.

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